Today our expert guest is Jim Palmer, a serial entrepreneur, a marketing expert, and the host of both Dream Business Coach TV and the Dream Business Radio Podcast. Jim is also the acclaimed author of Just Say Yes: Create Your Dream Business and Live Your Dream Lifestyle, as well as a number of other books.

Today, Jim is living happily with his wife on a boat just off of the coast of New England… but he wasn’t always loving life. He ran up against some big obstacles along his journey.

When Jim was 40-years-old, he fulfilled a goal when he became VP of Marketing at a training company – when he was 41, the position was eliminated, which turned into 15 months of unemployment (the first since he was 15-years-old). 12 months into his 15-month period of unemployment, Jim was diagnosed with Melanoma (a form of skin cancer).

For three weeks, Jim didn’t know what stage of Melanoma he had. There was a good chance that he would not be alive for more than five years – “That really gives you a lot of perspective.”

When we have an experience where we may die, or we think we may die, it really puts one in a position to evaluate what matters.

Jim was ultimately diagnosed with Stage 2 cancer and, at the moment, is cancer-free. However, ever since that experience, he has had an hourglass on his desk. “I look at it every day and it reminds me that the sand is running out. You can’t stop it and you can’t slow it down, and eventually the sand does run out for everybody.”

Since then, Jim has just said yes.

Just Say Yes: Create Your Dream Business and Live Your Dream Lifestyle

If you want to do something big in your life, you have to overcome the What Ifs – you have to just say yes, and figure it out as you go along.

Just Say Yes is a business book, but it’s also very personal – and his stories can serve as an inspiration that helps you overcome the fear of an unknown future.

The Biggest Helping: Today’s Most Important Takeaway

“You want to become a generous and cheerful giver, and you want to give without expecting anything in return… It’s not just a good life strategy. It’s really good for business, too.”

Thank you for joining us on The Daily Helping with Dr. Shuster. Subscribe to the show on iTunes, Stitcher, or Google Play to download more food for the brain, knowledge from the experts, and tools to win at life.

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